Greenwich Village · New York City

We build websites for NYC small businesses —
and get them found on Google, Maps & AI search.

Your shop is the best on the block. Your website should act like it.

A small web studio four blocks from your shop. Your site is designed, written, and live in 7 days — then one monthly plan covers hosting, updates, and getting found. No agencies, no hostage contracts, no $8,000 invoices. Questions? Text (331) 235-4141.

Scroll — watch the block light up ↓

The before & after

The best shop on the block is usually the hardest one to find online.

MEL'S DELI SAL'S PIZZA FLOR & FERN FADE CITY CAFÉ CANAL TAXI HONK!

The problem

The best sandwich on the block has a Facebook page from 2014 for a website. On Google, the shop might as well not exist.

What you're
actually buying

One build · one monthly plan

01

The Build

A fast, hand-finished website that looks like your business deserves — menu, hours, booking, the works. Designed, written, photographed, and live in 7 days. $950, one time.

  • Custom design + 10 storefront photos, shot by us
  • Loads in under a second
  • You own everything

02

The Signal

Included with every build. We make Google — and AI search — take you seriously: Business Profile rebuilt, local pages, structured data that machines can read.

  • Google Maps optimization
  • AI-search ready (ChatGPT, AI Overviews)
  • Ranked audit of your whole block

03

The Monthly

One plan from $149/mo keeps the site hosted, updated, and reported on. Step up to The Pulse and we work your Google presence every month. A human answers your texts.

  • Hosting included in every plan
  • Unlimited small edits
  • Cancel anytime, keep the site

What getting found
looks like

Illustration / 20 seconds

The map pack · illustration

Greenwich Village

1Joe's Slice House★★★★★4.6 (812)
2Prince St Pie Co.★★★★★4.5 (1.2k)
3Luigi's Corner★★★★☆4.4 (356)
4Village Za★★★★☆4.3 (208)
—Sal's Pizza★★★★★4.9 (67)#1 MAP PACK+214% CALLSYOUPAGE 3

see your name in the top spot (illustration, not a promise)

AI search · the new front door

ChatGPT / AI overviews

where should I get pizza in greenwich village?

structured data + reviews + real content → you become the answer. Illustration only: real rankings take weeks and depend on Google.

Seven days,
start to lit

Process / how it works

1

The Block Audit

We walk in with a one-page printout: where you rank, where your neighbors rank, and exactly what's costing you customers. Free, no strings.

Day 0 · 20 minutes

2

The Build

You talk, we build. One working session for your story, photos, menu, and voice — then we disappear and build the whole thing.

Days 1–5

3

The Switch-On

Site goes live on a domain registered in your name, Google Business Profile rebuilt, search engines pinged. You review everything on your own phone before we flip the switch.

Days 6–7

4

The Climb

Rankings move in weeks, not days. The Pulse keeps you climbing with monthly updates and a report that fits on one page.

Weeks 2–12

Recent work

What we actually ship

Somerset Equipment Sales homepage redesign: dark hero, buy/sell quote wizard, live inventory

Redesign · equipment dealer · 2026

Somerset Equipment Sales

Full 16-page redesign for a 20-year-old forklift dealer: live inventory of 400+ units, quote wizard, real Google reviews, LocalBusiness schema, and security headers. Built end to end by one person.

Sample one-page Block Audit showing a pizzeria ranked against three neighbors

Sample · the free block audit

The Block Audit

The one page we hand you at the counter: where you rank for the money search, where your neighbors rank, what's working, what's costing you customers, and three fixes in order — the first one always free.

Next up

Your shop here

First neighborhood launches ship September 2026. Founding clients get the build at cost in exchange for a before-and-after we can show the next owner on the block.

Claim a founding spot

One monthly price.
On the sign.

Pricing / monthly, or prepay and save

Most popular

Keep the Lights On

$149 /month

+ $950 one-time build · first month free

Prepay: $375 / 3 months · $1,490 / year (2 months free)

The default. Your site stays fast, safe, and current, and a person answers when you text. Most shops need exactly this.

  • Hosting included — you never touch a server
  • Your domain, in your name, auto-renewed — it can never be lost
  • Security, updates & backups
  • Unlimited small edits by text
  • Monthly one-page report
Start now — pay the $950 build or get the free audit first

The Pulse

$299 /month

+ $950 one-time build · first month free

Prepay: $750 / 3 months · $2,990 / year (2 months free)

The plan that pays for itself. Restaurants get commission-free direct ordering instead of the 30% app cut. Salons and barbers get a Book Now button on Google.

  • Everything in Keep the Lights On
  • Direct ordering page or online booking, set up & maintained
  • Google Business Profile managed
  • Review-request system (QR + text)
  • Monthly ranking report vs. your named neighbors
Start now — pay the $950 build or get the free audit first

Own the Block

$499 /month

+ $950 one-time build · first month free

Prepay: $1,250 / 3 months · $4,990 / year (2 months free)

Full throttle. For owners who want the #1 spot and everything it takes to keep it.

  • Everything in The Pulse
  • Campaign & event landing pages
  • Quarterly design refresh
  • Same-day priority edits
  • Competitor watch on your block
Start now — pay the $950 build or get the free audit first
No website yet? Profile Only — $79/month. We claim, rebuild, and run your Google Business Profile: hours, photos, posts, review replies, and a one-page monthly report. No build fee, cancel anytime, or prepay $199 / 3 months or $790 / year. Upgrade to a site whenever the ranking moves.
Start Profile Only — first month free

Add-ons, one-time

Storefront & menu photos$350 One-hour shoot, 25 edited photos, loaded to your Google profile and site. Photos are the #1 thing that moves a profile.
Rush build+$400 Live in 72 hours instead of 7 days.
Spanish version$300 Full Spanish site with a language switch, plus a Spanish profile description.
Review QR counter card$50 Two printed cards; one tap opens your Google review form.

Every plan starts with the 7-day build — a $950 launch fee, then your first month is free. Prepay 3 months and save about 15%; prepay a year and get two months free. Cancel anytime and keep everything: your files, your domain, your content. Prefer one-and-done? A standalone build is $2,400, hosting not included — the plan is the better math, and we'll show you why on one page.

Fair questions

FAQ

No office, no account managers, no 6-person meetings about your font. 5th Draft is a lean studio that uses modern AI-assisted tooling for the heavy lifting and spends the human hours where they matter: your story, your look, and your Google presence. You get agency-grade output at a neighborhood price.

Yes. We register the domain in your name during the build (or move your existing one into your name) and set it to auto-renew so it can never lapse or be taken, the code is yours, and if we ever part ways you keep everything and it keeps working. No hostage situations.

People increasingly ask ChatGPT and Google's AI where to eat and who to hire. Those systems read structured data, reviews, and clear on-page facts. We build your site so machines can read it as easily as humans can — which is where local search is heading.

Even better — the free block audit will show exactly what it's doing for you (or against you). Sometimes the answer is a rebuild, sometimes it's just the Signal package on top of what you have. We'll tell you honestly, in writing.

We do — hosting is included in every plan, on the same fast global infrastructure the big tech companies use. You never touch a server, a renewal notice, or a security update. And if you ever cancel, we hand you the complete site files and your domain — take them anywhere. No hostages.

Really, for a standard business site: home, menu/services, about, contact, booking hooks. The 7-day clock starts after our working session, and you approve everything before launch. Bigger builds (online ordering, multi-location) get an honest timeline up front.

Yes — that's what The Pulse is for. Restaurants get a commission-free direct ordering page on your site and your Google profile, so the 30% the delivery apps take stays with you. Salons, barbers, and service businesses get a Book Now button on Google and the site. We set it up in your name, with your bank, and keep it running. If a tool pays us a referral fee for setting it up, we'll tell you.

The guy on the
other end of the text

Founder / who you're hiring

Liam Rieber at golden hour, sunglasses pushed up, half a smile

I'm Liam Rieber. NYU student, four blocks from your shop. I started 5th Draft because the businesses I actually go to — the best slice, the good barber, the real bodega — kept losing customers to worse places with better Google results.

I build with a lean, modern pipeline, which is why your site takes 7 days instead of 3 months and costs a launch fee instead of $8,000. But when you text about changing your hours, a person answers — me. No account managers, no ticket numbers.

Photographer's eye, engineer's tooling, neighbor's phone number.

NYU Greenwich Village Text (331) 235-4141 liamrieber@gmail.com

Free · 20 minutes · no strings

Get your free block audit.

One page: where you rank, where your neighbors rank, and the three things costing you customers right now. If it's not useful, you've lost twenty minutes and gained a free coffee-length chat.

prefer to text? (331) 235-4141 · email liamrieber@gmail.com · by submitting you agree to our terms & privacy policy